Build custom SEO reports without rebuilding every panel.
Wranker’s SEO Report Builder turns templates, saved dashboard panels, GSC, GA4, AI insight cards, validation and export settings into one report-building workflow for agencies and SEO teams.
Organic clicks grew after three non-brand queries entered the top five. The report links the lift to updated feature pages and records the next optimisation actions.
Custom reports become slow when every chart has to be rebuilt by hand.
SEO teams do not need more screenshots. They need a reliable way to turn connected performance, technical, content, backlink and activity data into a clear report story that can be reused, validated and delivered.
Builder panes: Section Tree, Live Preview canvas and Properties/Inspector rail for focused report composition.
Column responsive grid with snap, resize handles, section tabs and desktop/tablet/mobile preview states.
Starter report templates: Executive SEO, Technical Audit, Content, Backlink Health, Rank Tracker, Local, Competitor and Campaign/Activity.
Delivery outputs: white-label PDF, full CSV/Excel tables, tokenised live links and scheduled email delivery.
From template to published report in five steps.
The Report Builder is not a static page editor. It is a full reporting loop where teams start, compose, bind, explain and publish with fewer manual handoffs.
Start
Choose an SEO report template or open a blank builder canvas with the project, date range and brand kit already scoped.
Compose
Add sections from Wranker dashboards, saved panels or templates, then arrange them on a responsive 12-column report canvas.
Bind
Use the Properties rail to set GSC, GA4 and Wranker panel data, metrics, dimensions, filters, thresholds and comparison rules.
Explain
Add AI Insight Cards, manual notes, footnotes and next actions so every chart explains what changed and what to do next.
Publish
Validate, test run, preview desktop/tablet/mobile, snapshot, export PDF or CSV, share a live link, or schedule recurring delivery.
Everything needed to turn SEO data into a finished report.
Report Builder sits inside Wranker’s reporting cluster. It focuses on creation and editing, while Reporting Dashboard manages report inventory and White Label SEO Reports handles branded delivery.
Start from complete SEO report structures.
Load executive, technical, content, backlink, rank tracker, local, competitor or campaign templates with prebuilt sections.
Keep every section, block and nested report element organised.
Use the left tree to add, rename, reorder, hide or duplicate sections and blocks before publishing.
Reuse saved panels from Wranker dashboards.
Pull panels from SEO Dashboard, Site Audit, Content Dashboard, Backlinks, Competitor Intelligence and TaskBoard workflows.
Design the report like the final client output.
Arrange KPI cards, charts, tables, text blocks and action sections on a responsive 12-column canvas.
Control data, display, context and validation in one rail.
Set source, metrics, filters, compare mode, thresholds, titles, footnotes and AI summary behaviour for each block.
Move from draft to PDF, CSV, link or schedule.
Validate, snapshot, preview, export white-label reports, share tokenised live links or open scheduling.
Move from a report template to a live canvas in one flow.
Report Builder starts where reporting work usually begins: a template or blank report. Users can pick an Executive Monthly SEO, Technical SEO Audit, Content Performance, Backlink Health, Rank Tracker Weekly, Local SEO, Competitor Comparison or Campaign/Activity layout, then customise the sections on a live canvas.
Templates
Choose a proven report structure.
Executive Monthly SEO
12 sections · Connected data
Non-brand queries moved into the top five, lifting clicks and qualified sessions.
Reuse the best panels instead of rebuilding them by hand.
The left side of the builder combines a structured Section Tree and a searchable Panel Library. Teams can add sections, search by source or module, and pull saved panels from SEO Dashboard, Content Dashboard, Team Performance and TaskBoard workflows.
Section tree
Report hierarchy stays visible.
Panel library
Pull saved dashboard panels into the report.
Design reports on a responsive 12-column grid.
The centre canvas shows the report like the final output, not as a list of settings. Authors can arrange KPI cards, line charts, tables, text blocks and next-action sections, then preview desktop, tablet and mobile layouts before sharing or exporting.
Tune data, display and context without leaving the report.
Selecting a block opens a right-side Properties rail with Data, Display, Context, Bindings, Thresholds and Validation controls. Authors can change source, metrics, dimensions, filters, time range, compare mode, number formatting, titles and AI summaries from one place.
Publish reports only when the data, layout and logic are ready.
Report Builder is designed for production reporting, not just layout editing. Validation checks missing bindings, empty sections, export issues and warnings. Test run refreshes sample data, while draft, published, version history and snapshots help teams publish safely.
Turn the finished report into a branded client delivery.
When the report is ready, users can preview page breaks, export white-label PDF, download CSV/Excel tables, share a tokenised live link or open scheduling for weekly, monthly and quarterly delivery. Agencies can keep branding and access rules consistent across every client.
Connect the sources behind report-ready SEO stories.
The SEO Report Builder platform is strongest when each panel keeps its original source logic. Wranker combines GSC, GA4 and Wranker module panels so reports remain consistent with the dashboards teams use every day.
Clicks, impressions, CTR, average position, queries, pages and search performance trends.
Build search visibility, keyword movement and top page sections with date comparisons.
Sessions, users, engagement, conversions, landing pages and organic traffic quality.
Connect SEO reporting to traffic behaviour, engagement and conversion outcomes.
Portfolio KPIs, keyword pulse, movers/laggards, crawl health, backlink summary and prioritisation views.
Reuse the dashboard panels teams already trust inside client-ready report sections.
Technical issues, affected pages, severity, coverage, Core Web Vitals and fixed issues.
Add technical audit sections that show what broke, what was fixed and what needs attention.
Content scorecards, updated pages, briefs pipeline, topic gaps and quality signals.
Report editorial progress and content performance without separate spreadsheets.
Completed tasks, campaign mix, owners, throughput, SLA and next month plan.
Turn reporting into an execution loop tied to assigned SEO and content work.
A custom SEO report builder for specialists, teams and agencies.
The same builder supports a solo consultant report, an in-house leadership pack and a multi-client agency reporting system.
Build polished client reports without designing from scratch.
Turn recurring SEO updates into reusable report templates, clear sections and export-ready layouts.
Give stakeholders reports that explain performance and next actions.
Connect SEO, content, analytics and technical work into a repeatable reporting workflow leadership can understand.
Standardise client reporting across every account.
Create reusable templates, govern access, protect white-label quality and schedule consistent delivery for client portfolios.
“We moved from rebuilding monthly decks to editing one reusable report system with the same panels every client trusts.”
Example transformation narrative only. Replace with verified customer reporting workflow data before publishing as proof.
Stop stitching report decks. Start building reusable report systems.
The Report Builder turns a recurring manual design task into a repeatable system for layout, data, narrative, validation and delivery.
Build a sample report from the SEO panels your team already uses.
Start with a free SEO audit and see how Wranker can turn source data, reusable panels, AI insights and tasks into a finished report-building workflow.
Build reports from the dashboards, workflows and controls around them.
Report Builder works best when it is connected to the Wranker modules that generate the panels and govern delivery.
Reporting Dashboard
Manage reports, templates, scheduled deliveries, archives and reporting settings from the parent Reporting workspace.
White Label SEO Reports
Apply agency branding, cover pages, headers, footers, custom live-link chrome and export defaults.
SEO Dashboard
Use Wranker’s core SEO workspace as a source for performance, rankings, audit, backlink and task panels.
SEO Analytics
Bring GSC and GA4 search, traffic, landing page and conversion analytics into report-ready panels.
Content Dashboard
Turn content performance, briefs, topic gaps and editorial progress into report sections.
Campaign Activity TaskBoard
Connect completed SEO tasks, owners, next actions and campaign progress to reporting sections.
Agency Dashboard
Scale report governance with client workspaces, team roles, access controls and agency settings.
Scheduled Reports
Automate weekly, monthly and quarterly report delivery with recipients, formats and next-run previews.
Questions agencies and SEO teams ask before using a report builder.
Clear answers for SEO, AEO and GEO discovery around Wranker’s Report Builder.
What is Wranker’s SEO Report Builder?+
Is Wranker an SEO Report Builder platform for agencies?+
Can I create custom SEO reports from a blank canvas?+
Which templates can the Report Builder use?+
Which data sources can power Wranker report panels?+
Can I add notes and AI insights to SEO reports?+
Does Report Builder support PDF, CSV and live links?+
Can the Report Builder validate reports before publishing?+
How is Wranker different from a slide deck or standalone report builder?+
Turn SEO data into reports clients can act on.
Start from connected panels, build the report story, validate the output and deliver it as PDF, CSV, live link or schedule.