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SEO PLATFORM · WEBSITE ANALYTICS TOOL

Find what changed without stitching analytics reports by hand.

Wranker’s Website Analytics Tool connects GA4, Google Search Console, landing page, conversion and SERP analytics so SEO teams can diagnose traffic movement and turn every finding into a task or report.

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✓ GA4 + GSC workflow✓ No credit card✓ Task and report ready
Website Analytics ToolSERP Analytics toolTraffic & EngagementLanding PagesSearch Performance
Website Analytics

GA4, GSC and SERP movement in one workspace

Total Sessions
GA4
32.7K
14.3%
Engagement Rate
GA4
68.91%
8.7%
Organic Clicks
GSC
12.6K
8.7%
Organic Impressions
GSC
1.2M
20.1%

Users Overview

Apr 30May 06May 12May 18May 2402K4K
SessionsUsersConversions

Device Mix

24.5K
Users
Desktop58.7%
Mobile35.1%
Tablet6.2%

Traffic Sources

google / organic
12.6K
direct / none
4.6K
bing / organic
2.1K
facebook / referral
1.6K

Conversions

2.45K
21.3%
GA4

Smart Summary

Traffic rise
GA4 movement
+14.3%
CTR gain
GSC movement
+0.8pp
Bounce risk
GA4 movement
+6.1%

Search Performance

QueryClicksCTRPos.Next
website analytics tool1.24K5.4%5.8Report
serp analytics tool8604.1%8.2Analyse
gsc ga4 dashboard5203.7%9.4Task
organic traffic analytics4202.9%12.8Brief

Events Overview

32.7K
page_view
24.5K
session_start
12.1K
scroll
8.6K
user_engagement
16.2% more tracked events compared with the previous period.

Next Best Actions

Create task for /pricing CTR dropTask
Add source impact to June reportReport
Review mobile engagement on service pagesAnalyse
Owner mappedEvidence savedReport-ready
Placeholder trust strip — replace with verified customer proof
northpeakVantageRankLabMeridianFoundry
THE REAL PROBLEM

Website analytics usually explains the problem after the team has already lost time.

GA4 shows what visitors did. GSC shows what search did. Rank trackers and spreadsheets show another version of the truth. The real cost is the manual work required to connect the cause to the next action.

Wranker replaces the analytics stitching ritual with a connected SEO workflow that shows what changed, why it matters and what to do next.

GA4 reports GSC exports SERP tracker Spreadsheet joins Landing page notes Conversion screenshots Client deck Task threads
Manual stitching, every reporting cycle
Wwranker
One website analytics workflow
GA4, GSC, SERP analytics, tasks and reports in one place.
Synced
6

Tabs: Overview, Traffic & Engagement, Landing Pages, Conversions, Search Performance and Panel Settings.

2

Primary integrations: Google Analytics 4 and Google Search Console connected inside one SEO workspace.

8+

Core signals: sessions, engagement, bounce, conversions, clicks, impressions, CTR and average position.

1

Workflow from traffic movement to diagnosis, task creation, export and client-ready reporting.

Product structure based on current Analytics Panel specification. Figures are structural unless marked otherwise.

CORE MECHANISM

A connected loop from traffic movement to assigned action.

Website Analytics becomes useful when visibility, traffic quality, page performance, conversions and reporting stay connected instead of living in separate tools.

01

Connect

Connect GA4 and Google Search Console so acquisition, engagement, conversions, clicks, impressions, CTR and average position live inside the same SEO project.

02

Monitor

Use Smart Summary, source badges, KPI cards, date filters and traffic movement alerts to see what changed before the monthly report is due.

03

Diagnose

Drill into source / medium, landing pages, device, country, conversions, query performance, CTR and average position to find the real cause.

04

Act

Create tasks, open page insights, compare segments, update thresholds or send the insight into reporting without leaving the analytics workflow.

05

Report

Export CSV, add sections to reports and explain the traffic story with the source, page, query, action and result in one place.

ANALYTICS OVERVIEW

Know what changed before another export slows you down.

The Overview tab combines Smart Summary, KPI cards, source breakdown, indexed vs performing pages, device and geo distribution, source impact and progress to goal.

×You bounce between GA4, GSC, sheets and notes before you know whether traffic changed because of source quality, search visibility or page performance.
✓Wranker shows the signal, source, trend and next action together so teams move from change detection to prioritised work.
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Indexed vs Performing Pages

Search coverage in GSC compared with pages earning GA4 sessions

GSC + GA4
52%of indexed pages have no sessions

610 pages are visible to search but not contributing traffic.

Indexed
1,180
Performing
570
Indexed in GSCHas GA4 sessions
Last 30 days
Blog
400 indexed
120 active
280 gap
Product
320 indexed
200 active
120 gap
Service
280 indexed
150 active
130 gap
Others
180 indexed
100 active
80 gap

A performing page recorded at least one GA4 session during the selected period.

Priority pages

Indexed and visible, but not earning sessions

Next action
/blog/seo-checklist34.2K impr.
/guides/website-analytics18.7K impr.
TRAFFIC & ENGAGEMENT

See the source quality behind every traffic movement.

Traffic & Engagement shows sessions by source / medium, engagement over time, behaviour by device, returning vs new users, scroll depth, top pages by engagement and exit rates.

×A traffic spike looks positive until someone manually checks whether visitors bounced, stopped scrolling or landed on the wrong page type.
✓Wranker pairs acquisition with engagement and device behaviour so teams can identify useful traffic, not just bigger numbers.
Start free auditSend to reports

Sessions by Source / Medium

Traffic volume paired with engagement quality

GA4
12.4Korganic sessions

Organic search leads both acquisition volume and visit quality.

Engaged
62%
Avg. time
02:30
Source / mediumSessionsQuality
google / organic
Organic search · 02:30 avg.
12.4K
62%
engaged
direct / (none)
Direct · 01:09 avg.
8.1K
43%
engaged
facebook / referral
Facebook referral · 00:41 avg.
3.5K
26%
engaged
newsletter / email
Newsletter · 02:02 avg.
980
55%
engaged

Referral volume grew 18%, but 74% of visits bounced.

Engagement Metrics Over Time

Visit quality across the latest 28-day period

GA4 · 4m
Engagement
64.2%+4.8pp
Avg. time
01:48+11s
Pages / visit
3.1+0.4
52%60%68%Apr 29May 07May 15May 23
Engagement rate30-day baseline
Apr 29 – May 25
LANDING PAGES & CONVERSIONS

Find pages that earn visibility but fail to move visitors forward.

Landing Pages and Conversions connect top landing pages, page comparison cards, high-impression low-session opportunities, scroll gaps, drop-offs before conversion and conversion by source, device and country.

×SEO teams often report ranking or traffic wins without proving whether the page moved visitors toward the right action.
✓Wranker connects visibility, sessions, engagement and conversion context so page updates are based on the full journey.
Start free auditSend to reports

Landing Page Opportunity

Visibility, session yield and conversion quality by page

GSC + GA4
42.8Kimpressions on two weak pages

Strong search visibility is not becoming qualified traffic or action.

Visit yield
2.4%
Avg. CVR
1.1%
Landing pageSessions / visibilityScrollCVRNext
/blog/seo-checklist
24.1K impressions
420 sessions1.7%
42%
1.0%
/guides/website-analytics
18.7K impressions
610 sessions3.3%
48%
1.1%
/pricing
8.6K impressions
2.8K sessions32.6%
39%
1.3%
/features/seo-dashboard
18.4K impressions
1.2K sessions6.5%
71%
2.3%

Conversion Journey

Where landing-page visitors stop moving forward

GA4 · 4m
Landing sessions
4.9K
Engaged sessions
3.1K
Primary CTA
1.2K
Conversions
188
Landing to conversion3.8%
62%
largest drop
Engaged → primary CTA

Review CTA clarity on the pricing and guide pages first.

Create task
SEARCH PERFORMANCE

Turn SERP analytics into page and query decisions.

Search Performance brings query tables, page-level search insights, CTR vs position heatmaps, device and country splits and trends for clicks, impressions, CTR and average position.

×Teams export GSC query data, sort it manually and then separately check which page owns the opportunity.
✓Wranker connects query, page, position, CTR and segment movement so you can decide whether to rewrite titles, refresh content or build supporting pages.
Start free auditSend to reports

Query & Page Decisions

Connect search demand, ranking page and the next SEO action

GSC · 8m
12quick-win queries rank in the top 10

Strong positions are generating fewer clicks than the project benchmark.

Impressions
62.4K
CTR gap
−2.1pp
Query / ranking pageClicksCTRPos.Next
website analytics tool
/features/website-analytics
1.2K
5.4%
5.8
serp analytics tool
/features/website-analytics · low CTR at a strong rank
860
1.8%
6.4
gsc ga4 dashboard
/features/website-analytics
520
3.7%
9.4
organic traffic analytics
/blog/organic-traffic
420
2.9%
12.8
Low CTR at positions 1–10 is the fastest recoverable click opportunity.

CTR vs position heatmap

Find listings that rank well but underperform in the SERP

Device split
Avg. pos.
Mobile
Desktop
Tablet
1–3
5.8%
7.2%
9.1%
4–10
3.4%
4.9%
6.2%
11–20
1.1%
2.0%
3.1%
Strong ≥5%Watch 2–5%Weak <2%
Priority decision
Good rank · weak CTR
“serp analytics tool”
1.8%CTR · position 6.4

Rewrite the title and description while preserving the current ranking page.

ACTIONS & SETTINGS

Keep thresholds, exports, tasks and reports close to the insight.

Panel Settings includes data integrations, preferred display settings, thresholds, metric definitions, refresh controls, privacy, permissions and reset options.

×The insight is found in one tool, the task lives in another and the report gets rebuilt manually at the end of the month.
✓Wranker keeps Create Task, Add to Reports, Export, source freshness and metric definitions beside the analytics context.
Start free auditSend to reports

Insight actions

Keep evidence, ownership and reporting attached to the decision

GSC + GA4 · fresh
CTR opportunity on /features/website-analytics
“serp analytics tool” · below the project CTR threshold
CTR
1.8%
Position
6.4
Rule
<2.5%
Source, date range and metric definition travel with every action.

Rules & source health

Tune signal vs noise, metric clarity and data freshness

Project level
Threshold settings
18 priority rows
CTR warning if below2.5%
Minimum sessions100
Average position limit20
Rules hide 34% of low-signal rows while keeping ranking and conversion alerts visible.
Data refresh
Google Analytics 4
synced 4m ago
Search Console
synced 8m ago
Auto sync
Daily · notify on failure
5 visible metrics · definitions on
Project-level settings
INSIGHT TO REPORT

Every analytics finding can become assigned work and client-ready proof.

Task actions, report hooks, source freshness and metric context keep fixes connected to the original analytics signal.

01
Signal
Traffic drop detected
02
Diagnosis
Landing page CTR loss
03
Task
Rewrite title and intro
04
Report
Add evidence to PDF
05
Review
Track next-period result
WHO IT HELPS

Website Analytics workflows for specialists, teams and agencies.

The same connected analytics system supports individual diagnosis, cross-functional prioritisation and repeatable agency reporting.

SOLO SEO

Diagnose traffic movement without rebuilding dashboards.

Move from disconnected GA4 and GSC exports to a clear view of pages, sources and queries that need attention.

Spot traffic drops by source, landing page, query and device
Find indexed pages with visibility but weak sessions
Create page or content tasks directly from the insight
IN-HOUSE TEAM

Give SEO, content and web teams one performance story.

Connect search visibility, user behaviour and conversion context so teams can agree on what changed and what to fix first.

Connect GA4 engagement with GSC search movement
Separate source issues from page quality and conversion issues
Use thresholds and metric definitions to align teams
AGENCY

Scale analytics reviews across client projects.

Use connected analytics, report hooks and task actions to standardise monthly reviews without stitching screenshots by hand.

Review GA4 and GSC status across projects
Add traffic and SERP findings to client reports
Use repeatable task workflows for every account
Placeholder testimonial — replace with customer proof
“We stopped reviewing analytics as disconnected screenshots and started assigning fixes from the same workspace.”
SEO Operations Lead
Placeholder company name
Placeholder metric — replace with verified benchmark
40%
less manual report assembly

Illustrative outcome for teams replacing disconnected GA4, GSC, spreadsheet, task and reporting workflows.

OLD WAY VS WRANKER WAY

Replace analytics assembly with an operating workflow.

Wranker keeps the diagnosis, action and reporting path close to the data that triggered the decision.

WorkflowWithout WrankerWith Wranker
Find traffic changes
Open GA4, compare periods manually, export source data and then check GSC separately.
Smart Summary, KPI cards, source impact and search movement appear together with freshness badges.
Prioritise landing pages
Match sessions, impressions, scroll depth and conversions with spreadsheet joins.
See high-impression low-session pages, scroll gaps, drop-offs and conversion blockers in one panel.
Analyse SERP performance
Sort GSC query exports and manually map each query to a landing page.
Use query tables, page-level search insights, CTR vs position heatmaps and device / country filters.
Turn insight into work
Paste screenshots into task tools and lose the metric, source and date-range context.
Create tasks, open page insights, compare segments, export and add findings to reports from the same row.
Report to clients
Rebuild the story every month from screenshots, notes and disconnected data tables.
Send analytics evidence into Wranker reports with the cause, action and expected next step attached.
START FREE

See what Website Analytics can uncover in your project.

Connect your website, review the biggest visibility and engagement gaps, then decide which pages, queries and sources deserve the next action.

Start free audit
RISK REVERSAL
No credit card

Start with a free audit workflow before committing.

Setup in minutes

Connect GA4 and GSC quickly for the selected project.

White-label ready

Send analytics evidence into report workflows.

Scales with teams

Works for one website or agency client portfolios.

RELATED FEATURES

Connect Website Analytics to the rest of your SEO operating system.

Analytics is strongest when paired with page-level diagnosis, keyword movement, reporting and task workflows.

SEO Dashboard

Monitor site health, keyword movement, risks, tasks and reporting across every SEO project.

SEO ScoreTasksHealth
View feature

SEO Analytics

Go deeper into GSC and GA4 analytics, organic traffic quality and SEO performance reporting.

GA4GSCTraffic
View feature

Page Insights

Analyse URL-level search, traffic, engagement, content, technical and conversion signals.

URL healthQueriesActions
View feature

Keyword Insights

Track query movement, rankings, CTR opportunities, distribution and keyword performance.

RankCTRQueries
View feature

Reporting Dashboard

Turn analytics findings into stakeholder-ready reports with templates, exports and share links.

PDFCSVShare
View feature

Campaign Activity TaskBoard

Move analytics insights into assigned tasks, owners, due dates and campaign progress tracking.

OwnersStatusTasks
View feature
FAQS

Website Analytics Tool questions, answered directly.

Clear answers for SEO teams comparing analytics dashboards, SERP analytics tools and connected reporting workflows.

What is Wranker Website Analytics?+

Wranker Website Analytics is a Website Analytics Tool for SEO teams that connects GA4, Google Search Console, landing page performance, conversions and SERP analytics in one workspace. It helps teams understand what changed, why it changed and what to do next.

Who is the Website Analytics Tool built for?+

It is built for SEO agencies, in-house SEO teams, solo SEOs, content teams and local marketers who need a faster way to diagnose organic traffic, landing page engagement, conversions and search visibility.

Does Wranker Website Analytics connect GA4 and Google Search Console?+

Yes. The analytics workflow is designed around GA4 and GSC signals such as sessions, engagement rate, bounce rate, conversions, clicks, impressions, CTR, average position, device, country, source and landing page data.

How is this different from checking GA4 and GSC separately?+

GA4 explains what users did after they arrived. GSC explains how pages appeared and earned clicks in search. Wranker connects both views so teams can tie rankings, CTR, traffic quality, engagement and conversions to the same page and workflow.

Can Wranker work as a SERP Analytics tool?+

Yes. Search Performance includes query performance, page-level search insights, CTR vs position views, search performance by device and country and trends for clicks, impressions, CTR and average position.

How quickly can a team see value?+

After GA4 and GSC are connected, teams can start with Smart Summary, KPI cards, source breakdown, landing page gaps and search performance views. The purpose is to surface useful diagnosis quickly instead of waiting for manual monthly reporting.

Can analytics insights become tasks?+

Yes. Wranker is designed around the Monitor → Diagnose → Act → Report workflow. Traffic, landing page, conversion and query insights can be turned into tasks, report sections or page-level follow-up work.

Can I export or share Website Analytics data?+

Yes. Website Analytics supports export-ready workflows such as CSV and report-ready sections, with related reporting workflows for white-label PDFs, shareable links and stakeholder updates.

Is Website Analytics suitable for agencies?+

Yes. Agencies can use it to standardise client reviews, diagnose traffic changes, assign fixes and add analytics evidence to white-label reports without rebuilding every monthly story manually.

FINAL CTA

Find the movement. Explain the cause. Assign the next step.

Wranker Website Analytics connects GA4, GSC, landing pages, conversions and SERP analytics so your SEO team can move faster with less manual assembly.

Start free audit
No credit cardQuick setupScale when ready